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AI receptionist for beauty and skincare brands
For skincare brands whose callers want to read the ingredient list out loud with someone.
A customer has your serum in one hand and a retinol from another brand in the other. She wants to know what is in yours before she puts it on tonight.
- TactlyHi, you've reached Juniper Row Skincare. I'm the virtual assistant, and this call may be recorded. What can I do for you?
- CallerHi, it's Imani. Does the night balm have any added fragrance?
- TactlyNo. Our notes list the night balm as fragrance free. The scent comes from the shea butter itself.
- CallerOkay. Last time I used the toner my cheeks got a little red, though.
- TactlyI can't give skin advice, but I'll make sure our team hears about this today. Which toner was it, and roughly when did you start using it?
- Message for Customer Care: Imani reports redness after the toner
Can an AI receptionist work for beauty and skincare brands?
Tactly is an AI receptionist for beauty and skincare brands. It answers your phone in your brand's name, reads ingredients, shades, sizes and usage directions from the product notes you write, and explains shipping and returns. It gives no medical or skin advice. Questions about reactions, conditions or mixing products go to your team as a message. It cannot see orders, and it emails every call to you.
The problem
Missed calls are missed work.
Beauty shoppers call with specific questions: is it fragrance free, which shade matches, is the jar recyclable, how long does an opened bottle last. These questions decide the purchase, and a brand that never answers loses that shopper to one that does.
Some calls need a careful person, such as a customer describing a rash. A rushed answer is the wrong answer. Tactly sticks to what your product notes say, never tells a caller a product is safe for them, and takes those calls down in full for your team.
Calls it handles
The calls beauty and skincare brands get every day.
What's in it?
Tactly reads the ingredient list and claims you wrote, such as fragrance free or vegan, and nothing beyond them.
Shade matching
It describes undertones and shade names from your notes, and points callers to your shade guide or return policy for opened makeup.
A reaction or concern
It does not give skin advice. It records what the caller describes and which product, and sends it to your team as a priority message.
Subscriptions and refills
It explains how your refill program works from your notes and takes requests to change it as a message.
Setup tips
What to put in your notes.
Tactly answers only from what you tell it. These are the lines that matter most for beauty and skincare brands.
- Paste the full ingredient list and approved claims for each product, word for word from the label.
- Tell Tactly that any mention of a reaction, rash or medical condition should become a message for your team.
- Describe your shade range with undertones and any shade-match or opened-product return rules.
Plans for beauty and skincare brands
Starter
$49/mo
For a solo owner who mostly needs the missed calls covered.
- 100 AI-answered minutes a month
- Then $0.35 a minute
- Every feature included
- Most popular
Pro
$99/mo
For a busy shop that wants nights, weekends and lunch rushes handled.
- 250 AI-answered minutes a month
- Then $0.29 a minute
- Every feature included
Growth
$199/mo
For a team that sends a large share of its calls to the receptionist.
- 600 AI-answered minutes a month
- Then $0.25 a minute
- Every feature included
FAQ
Questions, answered
Will Tactly tell a caller a product is safe for sensitive skin?
No. It reads what your label and notes say, and it does not give skin or medical advice. Those questions go to your team.
Can it help someone choose a shade?
It can describe shades from your notes and explain your return rules for makeup. It does not see the caller, so it will not promise a match.
Does it work for brands that also sell in stores?
Yes. Add a note on where your products are stocked and Tactly can tell callers where to find them.
E-commerce
Related industries
Stop sending callers to voicemail.
Set up your receptionist, make a free test call from your own phone, and switch it on when it sounds right.